Business Cases for Info Pros : Here's Why, Here's How
by
Ulla de Stricker
An inherent challenge for information professionals involves often difficult-to-quantify contributions of their initiatives to an organization's bottom line and the elusive ROI calculation. In this practical guide, Ulla de Stricker explains why, when, and how a formal business case can be used as an effective tool for gaining support for information-based projects.
De Stricker discusses the psychology of decision making and demonstrates a logically sequenced progression for structuring a business case—from identifying the "problem, need, or opportunity" to proposing viable solutions and ensuring the presentation is delivered with impact. Her how-to advice is supported by case studies illustrating various approaches to creating successful business case documents.
The Case Writing Workbook
by
Gina Vega
This book offers a modular set of chapters that focus specifically on the challenges related to case writing. Exercises, worksheets, and training activities help guide readers sequentially through the entire process of writing both a case and an instructor's manual (teaching note). Designed as an individualized workshop to assist case authors to structure their writing, this book combines the easy-to-understand, student-focused language of the first edition with new material covering the latest developments and challenges in the world of case writing. These include: ● A section on writing cases in condensed time frames ● A new module on writing short cases in various formats ● A new module on turning research papers into teaching tools ● A section about growing communities of practice in a university ● An expansion of the student case writing module to include a section on case writing for graduate students ● Twelve new worksheets ● A complete index to facilitate use of the book Finishing all the book's assignments will result in a complete case and instructor's manual that can be tested in the classroom and submitted to a conference or journal. The Case Writing Workbook is a must for the shelf of any academic or student conducting qualitative research and looking to enhance their skill set.
We do not have access to cases at the HBR Store, or Harvard Business Impact (formerly Harvard Business Publishing Education).
Instructors: register as an Educator. You will need to verify your affiliation by providing a link to your faculty profile. You will have access to cases.
In order to use these cases in your class, you will need to purchase copyright permission based on the number of students in your class, using their Coursepacks. For more info, review their help documentation.
Students: your business librarian discourages using (teaching) cases for your research. Cases are a snapshot of a company or industry at a specific time period and are meant for teaching concepts. You do not have access to instructor notes of cases.
⚠️ Are you confusing an HBR magazine article with an Harvard case?
This work is licensed under a Creative Commons Attribution NonCommercial 4.0 International License.
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