LibGuides: MKTG 3370: Global Marketing Strategy: China

China Country Report

Political Risk Yearbook: China
The article presents a country report on the economic, social, and political condition of China, as of June 2014. Topics discussed include the expansion of the anti-graft campaign of President Xi Jinping, the escalation of terrorist attacks in the country, the projected slow economic growth, and the economic reform priority of Prime Minister Li Keqiang. Other issues discussed are tariff, international agreements, corruption, and labor conditions.

Recommended Online Sources of International Legal Information For China

Consumers International: China topics
Organization dedicated to promoting ethical treatment of consumers worldwide.
Encycogov: Encyclopedia of Corporate Governance
Encycogov is an interactive encyclopedia about corporate governance and financial issues. It contains a broad base of information about international law and the legal systems of the countries of the world.
Library of Congress Guide to Law Online: China
Resources from the Law Library of Congress.
U.S. Patent Office: Intellectual Property Toolkits
The U.S. Patent office provides toolkits on how to protect your intellectual property in a variety of other countries.
United Nations: International Law
Provides an overview of international law, including treaties and organizations.
WASHLAW: China
From Washburn University School of Law, a collection of links to Chinese legal resources on the web.
World Trade Organization: Trade topics for China
The World Trade Organization (of which the U.S. is a signatory) monitors and regulates international trade. They have many resources on the legality of a variety of trade practices, and many resources on intellectual property.

Recommended Online Sources of International Market Information

Export.gov
Export.gov brings together resources from across the U.S. Government to assist American businesses in planning their international sales strategies and succeed in today’s global marketplace. Includes market research trade leads, export finance and more.
FITA: International Market Research
From the Federation of International Trade Associations, this site includes country-specific market research and more.
International Trade Administration
An agency of the U.S. Government, this site provides resources to strengthen the competitiveness of U.S. industry, promote trade and investment, and ensure fair trade through the rigorous enforcement of our trade laws and agreements.

Recommended Online Sources of International Economic/Financial Information

OECD: China
The Organisation for Economic Cooperation and Development (OECD) provides a setting where governments compare policy experiences, seek answers to common problems, identify good practice and coordinate domestic and international policies. The site includes economic, financial and societal information and much more.
The International Monetary Fund
The International Monetary Fund (IMF) is an organization of 187 countries, working to foster global monetary cooperation, secure financial stability, facilitate international trade, promote high employment and sustainable economic growth, and reduce poverty around the world. The site includes country information and global financial analysis.
The World Bank: China
The World Bank is a vital source of financial and technical assistance to developing countries around the world. As a part of its mission, it gathers and makes available international demographic, economic and statistical information.
The World Bank: Doing Business
Created using data from The World Bank, this website rates countries by their business accessibility and provides information on how long it takes to get various tasks done.
The World Factbook: China
Compiled by the U.S. Central Intelligence Agency, The World Factbook provides information on the history, people, government, economy, geography, communications, transportation, military, and transnational issues for 266 world entities.
Transparency International
Provides information on worldwide economic corruption, including the Transparency Index, which ranks 180 countries according to their perceived levels of corruption.
U.S. Census Bureau: International Data Base
U.S. Bureau of the Census offers summary demographic information for 227 countries and areas of the world. Easy-to-use menus provide the most up-to-date country demographics along with projections.
University of Auckland: Official Stats
This website compiles links to official statistics published by governments worldwide.

Recommended Online Sources of Cultural Information

BBC News Country Profile
Produced by the BBC, these reports focus on politics and media outlets in the countries they survey.
Global Edge: China
Michigan State University's website for business etiquette and cultural background information.
Library of Congress Country Study
Background historical information from the Federal Research Division of the Library of Congress.
U.S. Department of State: Background Notes China
Information on China from the U.S. Department of State.

Cultural Resources on YouTube

There are many videos on the culture in China available on YouTube. Search for China and culture (or Chinese culture), for example, to see video discussions on that topic. Always be sure to evaluate online resources according to the criteria on the Evaluating Resources page in this guide to make sure they are accurate and authoritative!

(You're watching "Comparing American and Chinese Negotiation Styles," a Google TechTalk with Terry Hird, Founder of Negotiation-International.)

Economic Analysis on YouTube

There are many videos on the economy in China available on YouTube. Search for China and economics (or Chinese economy), for example, to see video discussions on that topic. Always be sure to evaluate online resources according to the criteria on the Evaluating Resources page in this guide to make sure they are accurate and authoritative!

(You're watching a segment on the Chinese economy from Standard & Poor's CreditMatters program in which Communications Manager of the Taiwan Ratings Corporation Simon Chen talks about the possible effects of a hard landing in China's credit market on the surrounding markets, Taiwan in particular.)

International Marketing on YouTube

YouTube has many videos on international market research. Search for China and the product you're working on to see video discussions on that topic. Always be sure to evaluate online resources according to the criteria on the Evaluating Resources page in this guide to make sure they are accurate and authoritative!

(You're watching "The Chinese Appliances Companies Changing Strategies" from Euromonitor.)

MKTG 3370: Global Marketing Strategy — China