Newly Published (2021-2022)
Business History by
1. Introduction 2. A history of business history 3. Business history and the 'historic turn' 4. Business history in social science journals 5. Business history, international business and strategy scholarship 6. Teaching history in business and management schools 7. Business history: impact? 8. Conclusions: whither business history?
ISBN: 9780429449536Publication Date: 2022-01-20
Business Made Simple by
Is this blue book more valuable than a business degree? Most people enter their professional careers not understanding how to grow a business. At times, this makes them feel lost, or worse, like a fraud pretending to know what they're doing. It's hard to be successful without a clear understanding of how business works. These 60 daily readings are crucial for any professional or business owner who wants to take their career to the next level. New York Times and Wall Street Journal bestselling author, Donald Miller knows that business is more than just a good idea made profitable - it's a system of unspoken rules, rarely taught by MBA schools. If you are attempting to profitably grow your business or career, you need elite business knowledge--knowledge that creates tangible value. Even if you had the time, access, or money to attend a Top 20 business school, you would still be missing the practical knowledge that propels the best and brightest forward. However, there is another way to achieve this insider skill development, which can both drastically improve your career earnings and the satisfaction of achieving your goals. Donald Miller learned how to rise to the top using the principles he shares in this book. He wrote Business Made Simple to teach others what it takes to grow your career and create a company that is healthy and profitable. These short, daily entries and accompanying videos will add enormous value to your business and the organization you work for. In this sixty-day guide, readers will be introduced to the nine areas where truly successful leaders and their businesses excel: Character: What kind of person succeeds in business? Leadership: How do you unite a team around a mission? Personal Productivity: How can you get more done in less time? Messaging: Why aren't customers paying more attention? Marketing: How do I build a sales funnel? Business Strategy: How does a business really work? Execution: How can we get things done? Sales: How do I close more sales? Management: What does a good manager do? Business Made Simple is the must-have guide for anyone who feels lost or overwhelmed by the modern business climate, even if they attended business school. Learn what the most successful business leaders have known for years through the simple but effective secrets shared in these pages. Take things further: If you want to be worth more as a business professional, read each daily entry and follow along with the free videos that will be sent to you after you buy the book.
ISBN: 1400203821Publication Date: 2021-01-19
My Life in Full by
A New York Times Bestseller An intimate and powerful memoir by the trailblazing former CEO of PepsiCo For a dozen years as one of the world's most admired CEOs, Indra Nooyi redefined what it means to be an exceptional leader. The first woman of color and immigrant to run a Fortune 50 company -- and one of the foremost strategic thinkers of our time -- she transformed PepsiCo with a unique vision, a vigorous pursuit of excellence, and a deep sense of purpose. Now, in a rich memoir brimming with grace, grit, and good humor, My Life in Full offers a firsthand view of Nooyi's legendary career and the sacrifices it so often demanded. Nooyi takes us through the events that shaped her, from her childhood and early education in 1960s India, to the Yale School of Management, to her rise as a corporate consultant and strategist who soon ascended into the most senior executive ranks. The book offers an inside look at PepsiCo, and Nooyi's thinking as she steered the iconic American company toward healthier products and reinvented its environmental profile, despite resistance at every turn. For the first time and in raw detail, Nooyi also lays bare the difficulties that came with managing her demanding job with a growing family, and what she learned along the way. She makes a clear, actionable, urgent call for business and government to prioritize the care ecosystem, paid leave and work flexibility, and a convincing argument for how improving company and community support for young family builders will unleash the economy's full potential. Generous, authoritative, and grounded in lived experience, My Life in Full is the story of an extraordinary leader's life, a moving tribute to the relationships that created it, and a blueprint for 21st century prosperity.
ISBN: 9780593191804Publication Date: 2021-09-28
Upper Hand by
Learn how to secure a place at the professional table for Black, Latinx, and other marginalized groups In Upper Hand: The Future of Work for the Rest of Us, celebrated Founder and CEO of The Plug, Sherrell Dorsey, delivers a personal and eye-opening exploration of how to ensure that marginalized communities aren't left behind as technology continues its inexorable march forward. In the book, readers will learn to think about how we can strategically shape the coming decade to include Black and Brown communities. Upper Hand offers guidelines, insights, and frameworks for navigating the new world of work that is dominated by Silicon Valley-rooted technologies, inaccessible networks, and constant automation that continues to slash jobs in the Black and Latinx population. You'll find ways to: Help families and community leaders design clear pathways to understanding alternatives to obsolescence Thrive in an ever-changing, tech-driven economy that is beginning to leave people of color behind Embrace new strategies that guarantee a place for Black and brown people in the new economy The startling and insightful discussion in Upper Hand will earn it a place in the libraries of families, teachers, community advocates, workforce development leaders, professionals of color, as well as anyone interested in learning how to distribute the benefits of the new tech economy to those historically left out.
ISBN: 1119839300Publication Date: 2022-01-19
Case Method
Business Cases for Info Pros: Here's Why, Here's How by
An inherent challenge for information professionals involves often difficult-to-quantify contributions of their initiatives to an organization's bottom line and the elusive ROI calculation. In this practical guide, Ulla de Stricker explains why, when, and how a formal business case can be used as an effective tool for gaining support for information-based projects. De Stricker discusses the psychology of decision making and demonstrates a logically sequenced progression for structuring a business case from identifying the "problem, need, or opportunity" to proposing viable solutions and ensuring the presentation is delivered with impact. Her how-to advice is supported by case studies illustrating various approaches to creating successful business case documents."
ISBN: 1283238829Publication Date: 2014-05-10
The case for cases : teaching with cases : how to teach using the case method by ISBN: 9813273356Publication Date: 2019
The Case Study Companion by
The Case Study method of teaching and learning, adopted by business schools and management centres globally, provides an important function in management education, but employing it effectively can often be a challenge. This book provides practical insights, tools and approaches for both case teaching and writing, drawing on perspectives from expert practitioners around the world. This book aims to critically examine different approaches to using case studies in group-based, participant-centred learning environments, exploring good practices for case teaching and learning. It provides guidance for case writers on various approaches to structuring case data, presentational formats, and the use of technology in the construction of different types of cases. It also demonstrates the use of the case method as a tool for assessment, supporting students' own development of cases to showcase good practice in organisations. The final section of this book showcases some of the resources available, providing links and reviews of additional material that can support future case teaching and writing practice, including publication. The Case Study Companion is designed for lecturers using cases within their teaching across all management disciplines, as well as those training for Professional Development and Management Education qualifications. It will also be useful for postgraduate, MBA and Executive Education students wanting to make the most of case studies in their learning and assessments.
ISBN: 9780367854492Publication Date: 2021-05-25
The Case Writing Workbook by
This book offers a modular set of chapters that focus specifically on the challenges related to case writing. Exercises, worksheets, and training activities help guide readers sequentially through the entire process of writing both a case and an instructor's manual (teaching note). Designed as an individualized workshop to assist case authors to structure their writing, this book combines the easy-to-understand, student-focused language of the first edition with new material covering the latest developments and challenges in the world of case writing. These include: ● A section on writing cases in condensed time frames ● A new module on writing short cases in various formats ● A new module on turning research papers into teaching tools ● A section about growing communities of practice in a university ● An expansion of the student case writing module to include a section on case writing for graduate students ● Twelve new worksheets ● A complete index to facilitate use of the book Finishing all the book's assignments will result in a complete case and instructor's manual that can be tested in the classroom and submitted to a conference or journal. The Case Writing Workbook is a must for the shelf of any academic or student conducting qualitative research and looking to enhance their skill set.
ISBN: 1315455897Publication Date: 2017-04-27
Entrepreneurship
Burn the Business Plan by
Business startup advice from the former president of the Ewing Marion Kaufmann Foundation and cofounder of Global Entrepreneurship Week and StartUp America, this "thoughtful study of 'how businesses really start, grow, and prosper'...dispels quite a few business myths along the way" (Publishers Weekly). Carl Schramm, the man described by The Economist as "The Evangelist of Entrepreneurship," has written a myth-busting guide packed with tools and techniques to help you get your big idea off the ground. Schramm believes that entrepreneurship has been misrepresented by the media, business books, university programs, and MBA courses. For example, despite the emphasis on the business plan in most business schools, some of the most successful companies in history--Apple, Microsoft, Google, Facebook, and hundreds of others--achieved success before they ever had a business plan. Burn the Business Plan punctures the myth of the cool, tech-savvy twenty-something entrepreneur with nothing to lose and venture capital to burn. In fact most people who start businesses are juggling careers and mortgages just like you. The average entrepreneur is actually thirty-nine years old, and the success rate of entrepreneurs over forty is five times higher than that of those under age thirty. Entrepreneurs who come out of the corporate world often have discovered a need for a product or service and have valuable contacts to help them get started. Filled with stories of successful entrepreneurs who drew on real-life experience rather than academic coursework, Burn the Business Plan is the guide to starting and running a business that will actually work for the rest of us.
ISBN: 1476794367Publication Date: 2018-01-16
In the Company of Women by
New York Times Bestseller Named One of the Ten Best Books of the Year by Essence Named a Best Holiday Gift Book by Real Simple, Washington Post, Los Angeles Times, Atlanta Journal-Constitution, Boston Globe, and more Named a Best Gift for Coworkers by Heavy.com Named a Best Mother's Day Gift by the Seattle Times "I want to rip out every page of this glorious book and hang them on my wall so that I can be surrounded by these incredible women all day long." --Emma Straub, New York Times bestselling author of The Vacationers and Modern Lovers Over 100 exceptional and influential women describe how they embraced their creative spirit, overcame adversity, and sparked a global movement of entrepreneurship. Media titans and ceramicists, hoteliers and tattoo artists, comedians and architects--taken together, these profiles paint a beautiful picture of what happens when we pursue our passions and dreams.
ISBN: 1579657265Publication Date: 2016-10-04
The Power of Broke by
The instant New York Times bestseller from Shark Tank star and Fubu Founder Daymond John on why starting a business on a limited budget can be an entrepreneur's greatest competitive advantage. Daymond John has been practicing the power of broke ever since he started selling his home-sewn t-shirts on the streets of Queens. With a $40 budget, Daymond had to strategize out-of-the-box ways to promote his products. Luckily, desperation breeds innovation, and so he hatched an idea for a creative campaign that eventually launched the FUBU brand into a $6 billion dollar global phenomenon. But it might not have happened if he hadn't started out broke - with nothing but hope and a ferocious drive to succeed by any means possible. Here, the FUBU founder and star of ABC's Shark Tank shows that, far from being a liability, broke can actually be your greatest competitive advantage as an entrepreneur. Why? Because starting a business from broke forces you to think more creatively. It forces you to use your resources more efficiently. It forces you to connect with your customers more authentically, and market your ideas more imaginatively. It forces you to be true to yourself, stay laser focused on your goals, and come up with those innovative solutions required to make a meaningful mark. Drawing his own experiences as an entrepreneur and branding consultant, peeks behind-the scenes from the set of Shark Tank, and stories of dozens of other entrepreneurs who have hustled their way to wealth, John shows how we can all leverage the power of broke to phenomenal success. You'll meet: · Steve Aoki, the electronic dance music (EDM) deejay who managed to parlay a series of $100 gigs into becoming a global superstar who has redefined the music industry · Gigi Butler, a cleaning lady from Nashville who built cupcake empire on the back of a family recipe, her maxed out credit cards, and a heaping dose of faith · 11-year old Shark Tank guest Mo Bridges who stitched together a winning clothing line with just his grandma's sewing machine, a stash of loose fabric, and his unique sartorial flair When your back is up against the wall, your bank account is empty, and creativity and passion are the only resources you can afford, success is your only option. Here you'll learn how to tap into that Power of Broke to scrape, hustle, and dream your way to the top.
ISBN: 1101903597Publication Date: 2016-01-19
Underdog entrepreneurs : a framework of success for marginalized and minority innovators by ISBN: 9783030204082Publication Date: 2020
The Unicorn's Shadow by
Bringing hard data to the way we think about entrepreneurial success, this bold call to action draws on the latest scientific evidence to dispel the most pervasive startup myths and light a path to entrepreneurship for those eclipsed by the hype. When you think of a successful entrepreneur, who comes to mind? Bill Gates? Mark Zuckerberg? Or maybe even Jesse Eisenberg, the man who played Zuckerberg in The Social Network? It may surprise you that most successful founders look very different from Zuckerberg or Gates. In fact, most startup origin stories are very different from the famous "unicorns" that have achieved valuations of over $1 billion, from Facebook to Google to Uber. In The Unicorn's Shadow: Combating the Dangerous Myths that Hold Back Startups, Founders, and Investors, Wharton School professor Ethan Mollick takes us to the forefront of an empirical revolution in entrepreneurship. New data and better research methods have overturned the conventional wisdom behind what a successful founder looks like, how they succeed, and how the startup ecosystem works. Among the issues he examines: Which founders are most likely to succeed?Where do the best startup ideas come from?What's the most foolproof way of securing the funding needed to take a company to the next level?Should your sales pitch really be something out of Hollywood?What's the best way to grow and scale your company and create a thriving culture that won't hinder expansion? Mollick argues that entrepreneurship is too important, both for society and for the individuals who start companies, to be eclipsed by the shadows of unicorns. He shows we can democratize entrepreneurship--but only by following an evidence-based approach that puts to rest the false narratives that surround it.
ISBN: 1613630972Publication Date: 2020-06-23
Zero to one : notes on startups, or how to build the future by ISBN: 080413930XPublication Date: 2014
Marketing Scales Handbooks
Volume 11 (2021) by
"The Marketing Scales Handbook series is the longest-running set of books that provide reviews of multi-item measures used in scholarly studies of consumer behavior. This volume picks up where the previous volume ended and has reviews of 400 scales that were reported in top marketing journal articles published in 2018 and 2019. These scales are new to the series and were not in any of the previous volumes. Each review provides the scale items (questions, statements, or semantic differentials) as well as information about the scale's origin, previous users, and measurement quality. The bulk of the scales in this book involve topics typical to the series such as brands, advertising, stores, purchasing, and pricing. Measures of other topics in this volume have to do with a variety of other topics including investing and other aspects of personal finance, love and romance, health, relationships, responsibilities, salespeople, donating, self-efficacy, social media, reality, superiority, threats, and touch. As with the rest of the series, this book is a unique and valuable resource for researchers in a variety of fields who want tested and reliable measures of attitudes, emotions, or traits for their studies of consumers or other groups of respondents such as viewers, patients, patrons, or citizens. Many of the measures could also be used in business settings when studying employees, members, or administrators. Instead of using simplistic measures of dubious quality or, at the other extreme, having to build and refine sophisticated measures from scratch, researchers can use the book's contents to learn from the experts who have already crafted quality scales and had their measures vetted by other experts. By using these precision metrics, the expectation is that accuracy of analyses will increase as will the quality of the decisions based upon them."
ISBN: 9780578899930Publication Date: 2021-05-01
Volume 10 (2019) by
The Marketing Scales Handbook series is the longest-running set of books that provides reviews of multi-item measures used in scholarly studies of consumer behavior. This volume begins where Volume 9 ended and has new reviews of 402 scales that were reported in top marketing journals. These scales are new to the series and were not in any of the previous volumes. Each review provides the scale items (questions, statements, or semantic differentials) as well as information about the measure's origin, previous users, and measurement quality. The bulk of the scales in this book focus on topics well known in the fields of marketing and consumer science such as products, branding, advertising, retailing, and purchasing. Measures of many other topics are covered as well, including benevolence, co-production, corporate social responsibility, food, emotions, engagement, environmentalism, games, health, personality traits, satisfaction, social media, websites, and word-of-mouth.The book, along with the rest of the series, is a valuable resource to researchers in a variety of fields who want statistically reliable measures for use in their studies of consumers or similar groups such as viewers, clients, patients, or citizens. Instead of using simplistic measures of dubious quality or, at the other extreme, having to build, test, and refine measures from scratch, researchers can use the book's contents to borrow from the experts who have already crafted quality metrics. By using better measures, the precision of analyses is increased and should improve the decisions based upon the results.
ISBN: 0578470020Publication Date: 2019-03-08
Volume 9 (2017) by
The Marketing Scales Handbook series is the longest-running setof books that provide reviews of multi-item survey measures that havebeen used in scholarly studies of consumer behavior. This is the ninthvolume of the classic series. The purpose of the book is to helpresearchers benefit from the expertise of the world's leading consumerbehaviorists. This volume picks up where Volume 8 ended and contains 433 multi-itemmeasures that were reported in top marketing journals between 2014 and2015. These scales are new to the series and were not in any of theprevious volumes. Each review provides the scale items (questions, statements, semantic differentials) as well as information about the scale's origin,previous users, and measurement quality. The bulk of the scales in thisbook involve topics typical to the series such as brands, advertising,stores, purchasing, and pricing. Measures of other topics in thisvolume have to do with environmentalism, service dominant orientations,symbolic embeddedness, word-of-mouth activity, switching costs, productinstallations, place attachment, interactions with employees, andsports. As with the rest of the series, this book is a unique and valuableresource for researchers in a variety of fields who want tested andreliable measures of attitudes, emotions, or traits for their studiesof consumers or similar types of respondents such as viewers, patients,patrons, or citizens. Many of the measures could also be used inbusiness settings when studying employees, members, or administrators.Instead of using simplistic measures of dubious quality or, at theother extreme, having to build and refine sophisticated measures fromscratch, researchers can use the book's contents to learn from theexperts who have already crafted quality scales and had their measuresvetted by other experts. By using these better measures, the hope isthat accuracy is increased and will improve the decisions based uponthe results.
ISBN: 1542547245Publication Date: 2017-02-10
Volume 8 (2015) by
"The Marketing Scales Handbooks are the longest-running series that provide reviews of multi-item measures used in scholarly studies of consumer behavior. This volume picks up where Volume 7 ended and has reviews of 392 new scales that were reported in top marketing journal articles published in 2012 and 2013. Each review has information about a scale's source, its psychometric quality, who has used it, and the questions/statements that compose the measure. The bulk of the scales in Volume 8 have to do with topics typical to the series such as brands, advertising, shopping, emotion, e-commerce, and health. Other topics in this volume were less covered in previous volumes and have to do with environmental issues (recycling and green products), word-of-mouth activity, international commerce issues (fair trade and off-shoring), and game-playing.The book is a valuable resource to researchers in a variety of fields who want reliable measures for use in their studies of consumers or similar types of participants such as viewers, clients, patients, or citizens. Instead of using simplistic measures of dubious quality or, at the other extreme, having to build and refine measures from scratch, researchers can use the book's contents to learn from the experts who have already vetted the quality of the measures. By using better scales, accuracy is increased and should improve the decisions based upon the results."
ISBN: 0692395830Publication Date: 2015-03-04
Volume 7 (2013) by
This seventh volume in the series reviews 364 consumer-related, multi-item measurement scales that were reported in top marketing journal articles published in 2010 and 2011. Each review provides the scale items as well as information regarding the scale's origin, previous users, and psychometric quality.
ISBN: 0615846068Publication Date: 2013-07-27
Volume 6 (2012) by
This sixth volume in the series reviews 682 consumerrelated measurement scales that were reported in top marketing journal articles published from 2006 to 2009. Each review provides the scale items as well as information regarding the scale's origin, previous users, and measurement quality.
ISBN: 1280772867Publication Date: 2012-01-01
Volume 5 (2009) by
Volume 5 of the Marketing Scales Handbook is the most recent in the series by Dr. Bruner(Professor of Marketing, Southern Illinois University). The series has provided researchers in academia and industry thousands of reviews of multi-item psychometric measures that are useful for studying the beliefs, feelings, and intentions experienced by consumers. Among the most popular measures have been of attitudes toward advertisements, brand attitudes, involvement, satisfaction, and brand loyalty. While attitude scales have been reviewed the most over time, there have been hundreds of reviews dedicated to other topics such as personality, values, motivations, knowledge, and roles. Each review describes a measure along with information about who has used it and what its psychometric quality is known to be. As with the earlier books in the series, Volume 5 should not be viewed simply as a revision of the previously published material, in fact, the contents of this volume are predominately new. The book focuses on scales that were used with consumers. Additionally, to be included in the book the scales had to be composed of three or more items, have empirical evidence of their psychometric quality, and have beentreated by their users as reflective measures rather than formative. With those general rules in mind, a searchwas conducted of hundreds of articles published in the top marketing journals after 2001. Ultimately, 716 scales were identified as meeting the stated standards and were then reviewed to produce this 1000+ page volume."
ISBN: 1282351532Publication Date: 2009-01-01
- Marketing Scales HandbooksUConn Library has the entire series, with Vol. 5– onwards electronically available.
Market Research
The Essentials of Marketing Research by
Identifying and assessing the ways in which changes in the marketing mix affect consumer behavior is key to a successful marketing strategy. The Essentials of Marketing Research guides the student in designing, conducting and interpreting marketing research. This comprehensive textbook covers the full range of topics, including: Secondary research and data mining Internet marketing research Qualitative and exploratory research Statistical analysis Marketing research ethics With learning objectives at the beginning of each chapter, a host of cases and a comprehensive companion website, this book offers a range of tools to help students develop and test their research and analytical skills.
ISBN: 0203182596Publication Date: 2012-11-12
An Introduction to Survey Research, Volume II by
Survey research is a powerful tool to help understand how and why individuals behave the way they do. Properly conducted, surveys can provide accurate insights into areas such as attitudes, opinions, motivations, and values, which serve as the drivers of individual behavior. This two-volume book is intended to introduce fundamentals of good survey research to students and practitioners of the survey process as well as end-users of survey information. This second volume focuses on carrying out a survey-- including how to formulate survey questions, steps that researchers must use when conducting the survey, and impacts of rapidly changing technology on survey design and execution. The authors conclude with an important, but often neglected aspect of surveys--the presentation of results in different formats appropriate to different audiences.
ISBN: 1949991296Publication Date: 2019-03-20
Questionnaire Design by
Market research in business is changing. Questionnaire Design, fourth edition, delivers a complete handbook for the mounting challenge of acquiring more data in less time, generating an entire rethink on how data is collected. The growth in mobile devices is limiting the readability of traditional measurement tools, new consumer channels are altering access, whilst time spent answering questions is decreasing exponentially. This book provides practical guidelines to plan, structure and compose questionnaires across all industries and purposes, ensuring valuable data insights are captured with accuracy and efficiency. Fully updated, the fourth edition of Questionnaire Design includes a new chapter on how to navigate the multiple software options available, with guidance on how to engage and retain respondents earlier on at planning stage, using new mobile design approaches and measurement tools. Updates also cover advances in data privacy, maximizing international reach and managing the transition from face-to-face surveys towards soft launches online. Whether applying to business positioning, consumer insights, employee feedback or product analysis, the ability to gauge a market snapshot on a global scale is escalating the demand for online survey and questionnaire data, making this is an essential addition to every professional's shelf.
ISBN: 0749481986Publication Date: 2018-04-03
Wall Street Research by
Wall Street Research: Past, Present, and Future provides a timely account of the dramatic evolution of Wall Street research, examining its rise, fall, and reemergence. Despite regulatory, technological, and global forces that have transformed equity research in the last ten years, the industry has proven to be remarkably resilient and consistent. Boris Groysberg and Paul M. Healy get to the heart of Wall Street research--the analysts engaged in the process--and demonstrate how the analysts' roles have evolved, what drives their performance today, and how they stack up against their buy-side counterparts. The book unpacks key trends and describes how different firms have coped with shifting pressures. It concludes with an assessment of where equity research is headed in emerging markets, drawing conclusions about this often overlooked corner of Wall Street and the industry's future challenges.
ISBN: 0804787123Publication Date: 2013-08-01
Negotiation
The $100 startup : how to fire your boss and create a new future by ISBN: 0307951545Publication Date: 2012
The Art of Negotiation by
A member of the world renowned Program on Negotiation at Harvard Law School introduces the powerful next-generation approach to negotiation. A member of the world-renowned Program on Negotiation at Harvard Law School introduces the powerful next-generation approach to negotiation. For many years, two approaches to negotiation have prevailed: the "win-win" method exemplified in Getting to Yes by Roger Fisher, William Ury, and Bruce Patton; and the hard-bargaining style of Herb Cohen's You Can Negotiate Anything. Now award-winning Harvard Business School professor Michael Wheeler provides a dynamic alternative to one-size-fits-all strategies that don't match real world realities. The Art of Negotiation shows how master negotiators thrive in the face of chaos and uncertainty. They don't trap themselves with rigid plans. Instead they understand negotiation as a process of exploration that demands ongoing learning, adapting, and influencing. Their agility enables them to reach agreement when others would be stalemated. Michael Wheeler illuminates the improvisational nature of negotiation, drawing on his own research and his work with Program on Negotiation colleagues. He explains how the best practices of diplomats such as George J. Mitchell, dealmaker Bruce Wasserstein, and Hollywood producer Jerry Weintraub apply to everyday transactions like selling a house, buying a car, or landing a new contract. Wheeler also draws lessons on agility and creativity from fields like jazz, sports, theater, and even military science.
ISBN: 1451690444Publication Date: 2013-10-08
Crushing It! by
Four-time New York Times bestselling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In his 2009 international bestseller Crush It, Gary insisted that a vibrant personal brand was crucial to entrepreneurial success, In Crushing It!, Gary explains why that's even more true today, offering his unique perspective on what has changed and what principles remain timeless. He also shares stories from other entrepreneurs who have grown wealthier--and not just financially--than they ever imagined possible by following Crush It principles. The secret to their success (and Gary's) has everything to do with their understanding of the social media platforms, and their willingness to do whatever it took to make these tools work to their utmost potential. That's what Crushing It! teaches readers to do. In this lively, practical, and inspiring book, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each. He offers both theoretical and tactical advice on how to become the biggest thing on old standbys like Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat; podcast platforms like Spotify, Soundcloud, iHeartRadio, and iTunes; and other emerging platforms such as Musical.ly. For those with more experience, Crushing It! illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common tried-and-true strategies. Crushing It! is a state-of-the-art guide to building your own path to professional and financial success, but it's not about getting rich. It's a blueprint to living life on your own terms.
ISBN: 0062674692Publication Date: 2018-01-30
Difficult Conversations : How to Discuss What Matters Most. by ISBN: 1101496762Publication Date: 2010
Negotiating the nonnegotiable : how to resolve your most emotionally charged conflicts by ISBN: 1101626968Publication Date: 2016
Negotiation genius : how to overcome obstacles and achieve brilliant results at the bargaining table and beyond by ISBN: 0553904949Publication Date: 2007
Never Split the Difference by
A former international hostage negotiator for the FBI offers a new, field-tested approach to high-stakes negotiations--whether in the boardroom or at home. After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the FBI, where his career as a hostage negotiator brought him face-to-face with a range of criminals, including bank robbers and terrorists. Reaching the pinnacle of his profession, he became the FBI's lead international kidnapping negotiator. Never Split the Difference takes you inside the world of high-stakes negotiations and into Voss's head, revealing the skills that helped him and his colleagues succeed where it mattered most: saving lives. In this practical guide, he shares the nine effective principles--counterintuitive tactics and strategies--you too can use to become more persuasive in both your professional and personal life. Life is a series of negotiations you should be prepared for: buying a car, negotiating a salary, buying a home, renegotiating rent, deliberating with your partner. Taking emotional intelligence and intuition to the next level, Never Split the Difference gives you the competitive edge in any discussion.
ISBN: 0062407813Publication Date: 2016-05-17
The power of a positive no : how to say no and still get to yes by ISBN: 0553903527Publication Date: 2007
Other Requests
Cleft capitalism : the social origins of failed market making in Egypt by ISBN: 150361221XPublication Date: 2020
The Corporate Startup by
A key reading for leaders that outlines how to effectively innovate for the future and boost growth, while running the core business. - Alex Osterwalder, Co-author of Business Model Generation. Winner of the 2018 CMI Management Book of the Year Award for Innovation and Entrepeneurship The Corporate Startup is a practical guide for established companies that aspire to develop and sustain their innovation capabilities. * The world around us is changing rapidly. There is now more pressure on established companies to innovate. * The challenge most companies face is how to develop new products for new markets, while managing their core business at the same time. * The principles and practices outlined in this book provide companies with a blueprint of how to manage innovation while they execute on their core business. * The Corporate Startup provides frameworks, visualizations, templates, tools and methods that can be easily applied to develop new products and business models. This book helps organisations of all sizes to manage innovation. This playbook uses illustrated step-by- step guides to lead the reader through the processes to create an ecosystem that nurtures innovation at every level in a business. - Jury CMI Management Book of the Year. Big companies need to innovate or die. The question is how. Companies need a playbook; a process by which they can start the process of transforming their organizations into innovation engines. The Corporate Startup is that playbook. It provides a proven methodology --applying Lean Startup principles and more-- for building a culture of innovation. - Ben Yoskovitz, Co-Author of Lean Analytics and Founding Partner at Highline BETA.
ISBN: 9462761957Publication Date: 2019-03-01
Enlightenment now : the case for reason, science, humanism, and progress by ISBN: 0698177886Publication Date: 2018
The Leadership Challenge by
The most trusted source of leadership wisdom, updated to address today's realities The Leadership Challenge is the gold-standard manual for effective leadership, grounded in research and written by the premier authorities in the field. With deep insight into the complex interpersonal dynamics of the workplace, this book positions leadership both as a skill to be learned, and as a relationship that must be nurtured to reach its full potential. This new seventh edition has been revised to address current challenges, and includes more international examples and a laser focus on business issues; you'll learn how extraordinary leaders accomplish extraordinary things, and how to develop your leadership skills and style to deliver quality results every time. Engaging stories delve into the fundamental roles that great leaders fulfill, and simple frameworks provide a primer for those who seek continuous improvement; by internalizing key insights and putting concepts into action, you'll become a more effective, more impactful leader. A good leader gets things done; a great leader aspires, inspires, and achieves more. This book highlights the differences between good and great, and shows you how to bridge the chasm between getting things done and making things happen. Gain deep insight into leadership's critical role in organizational health Navigate the shift toward team-oriented work relationships Motivate and inspire to break through the pervasive new cynicism Leverage the electronic global village to deliver better results Business is evolving at an increasingly rapid rate, and leaders must keep pace with the changes or risk stagnation. People work differently, are motivated differently, and have different expectations today--business as usual is quickly losing its effectiveness. The Leadership Challenge helps you stay current, relevant, and effective in the modern workplace.
ISBN: 1119278988Publication Date: 2017-03-30
The Leadership Challenge Workbook by
Essential, practical tools for implementing evidence-based leadership development The Leadership Challenge Workbook offers practical tools for applying The Five Practices of Exemplary Leadership® in real-life business situations. As the companion to The Leadership Challenge, this workbook provides essential hands-on guidance for planning, implementation, people-management, and more. This new revised third edition has been updated to match The Leadership Challenge Sixth Edition text. It includes easy-to-use worksheets to simplify planning and collectively assemble into a clear blueprint for moving forward. By focusing on the notion of leadership development as a journey rather than an event, this interactive guide provides critical insight through a proven, systematic process. Implementing big ideas requires skillful change leadership--and any successful, sustainable change begins with thorough, practical planning. This workbook helps you map out a plan and put it into action, with tools that help clarify your thinking and translate your big ideas into concrete strategies. Streamline planning with practical, efficient worksheets Assemble a blueprint for effectively implementing your ideas Improve communication, strengthen commitment, and build trust Adopt a systematic approach to leadership to continue producing exemplary results The Five Practices of Exemplary Leadership is a proven model backed by decades of research and data from over 4 million individuals. It is proven, practical, and evidence-based, and has helped leaders from around the globe improve their organizations' performance. With the need for quality leadership development at an all-time high, real-world application of proven models becomes critical; The Leadership Challenge Workbook gives you the hands-on tools you need to more effectively implement a robust, systematic approach.
ISBN: 1119427134Publication Date: 2017-05-04
Making Sense of Business Reference by
"It reads as if you have an expert coach in business reference helping you each step of the way." That's how Academic BRASS summarized the first edition of this unique, unparalleled resource authored by Ross, a past winner of the Gale Cengage Learning Award for Excellence in Business Librarianship. Now she's revised and updated it to tackle even more "bizref" headscratchers related to investment and finance, consumer behavior and statistics, company, and industry research. In addition to general reference strategies in each chapter that give you the lay of the land, inside you'll find overviews of more than fifty databases for articles, company and industry, directories, consumer, international, or raw data; 33 real-life "Stumper" questions, all new for this edition, drawn from librarians in the field; why asking "who cares about this kind of question" reveals potential sources; techniques for applying reference interview techniques to business questions; advice on where to find the numbers for answering finance questions; expanded coverage of venture capital research and business information literacy; "Start Making Sense" suggestions for further skill-building; and questions to consider when building a bizref collection. This is the guide to keep at your side when serving business students, job-seekers, investors, or entrepreneurs in your library.
ISBN: 9780838919439Publication Date: 2020-07-15
One page talent management : eliminating complexity, adding value by ISBN: 1633696413Publication Date: 2018
Print Books
Bedtime Business Stories by
A collection of 34 business stories that chart the successes and failures of businesses and their leaders. The stories originally appeared in the American Business History Centers free weekly email newsletter.
ISBN: 9780999114957Publication Date: 2020-12-05
Edge by
Laura Huang, an award-winning Harvard Business School professor, shows that success is about gaining an edge: that elusive quality that gives you an upper hand and attracts attention and support. Some people seem to naturally have it. Now, Huang teaches the rest of us how to create our own from the challenges and biases we think hold us back, and turning them to work in our favor. How do you find a competitive edge when the obstacles feel insurmountable? How do you get people to take you seriously when they're predisposed not to, and perhaps have already written you off? Laura Huang has come up against that problem many times--and so has anyone who's ever felt out of place or underestimated. Many of us sit back quietly, hoping that our hard work and effort will speak for itself. Or we try to force ourselves into the mold of who we think is "successful," stifling the creativity and charm that makes us unique and memorable. In Edge, Huang offers a different approach. She argues that success is rarely just about the quality of our ideas, credentials, and skills, or our effort. Instead, achieving success hinges on how well we shape others' perceptions--of our strengths, certainly, but also our flaws. It's about creating our own edge by confronting the factors that seem like shortcomings and turning them into assets that make others take notice. Huang draws from her groundbreaking research on entrepreneurial intuition, persuasion, and implicit decision-making, to impart her profound findings and share stories of previously-overlooked Olympians, assistants-turned-executives, and flailing companies that made momentous turnarounds. Through her deeply-researched framework, Huang shows how we can turn weaknesses into strengths and create an edge in any situation. She explains how an entrepreneur scored a massive investment despite initially being disparaged for his foreign accent, and how a first-time political candidate overcame voters' doubts about his physical disabilities. Edge shows that success is about knowing who you are and using that knowledge unapologetically and strategically. This book will teach you how to find your unique edge and keep it sharp.
ISBN: 9780525540816Publication Date: 2020-01-28
It's the Manager by
Who will lead your workforce during rapid change? Gallup research reveals: It's the manager. While the world's workplace has been going through historic change, the practice of management has been stuck in time for decades. The new workforce -- especially younger generations -- wants their work to have deep mission and purpose. They don't want old-style command-and-control bosses. They want coaches who inspire them, communicate with them frequently and develop their strengths. Who is the most important person in your organization to lead your teams through these changes? Decades of global Gallup research reveal: It's your managers. They are the ones who make or break your organization's success. Packed with 52 discoveries from Gallup's largest study of the future of work, It's the Manager shows leaders and managers how to adapt their organizations to rapid change -- from new workplace demands to the challenges of managing remote employees, the rise of artificial intelligence, gig workers, and attracting and keeping today's best employees. Great managers maximize the potential of every team member and drive your organization's growth. And they give every one of your employees what they want most: a great job and a great life. This is the future of work. It's the Manager includes a unique code to take the CliftonStrengths assessment, which reveals your top five strengths, as well as supplemental content available on Gallup's online workplace platform.
ISBN: 9781595622242Publication Date: 2019-05-07
Writing in Anthropology by
Writing in Anthropology: A Brief Guide applies the key concepts of rhetoric and composition-audience, purpose, genre, and credibility-to examples based in anthropology. It is part of a series of brief, discipline-specific writing guides from Oxford University Press designed for today's writing-intensive college courses. The series is edited by Thomas Deans (University of Connecticut) and Mya Poe (Northeastern University).
ISBN: 9780199381319Publication Date: 2016-11-24
Notes
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